SEO strategy lifts new visitors by 20% & increases website revenue by 15%
Goal: Multiple Marriott branded websites lack of search engine visibility due to a lack of SEO strategy and generic keyword targeting.
Solution: We analyzed the current website, pinpointing areas that could be enhanced for increased organic search engine results. We conducted a comprehensive SEO strategy, which included a focus on targeted, high-traffic keywords and long-tail keywords, engaging content and strengthened link building, etc.
Result: The SEO campaign helped hotels increase their organic search results, directing traffic directly to their website. This gave them a 20% increase in new visitors and 15% increase in website revenue over a six month period.